Julie Peel Bespoke Jeweller

Indelible Creative were commissioned to refresh Julie Peel’s branding which had become tired and out-dated, into a more contemporary and sophisticated style.

Julie’s business is primarily aimed at men who are looking to give the lady in their lives the perfect engagement ring. We created a series of natural yet stylish black and white images along with a more emotive approach to copy. We also introduced a distinctive acidic yellow brand colour which in combination with the black and white brand style created an identifiable and memorable look.